Today I am presenting a written interview with Heather Piedmont on Marketing Messaging Coaching. Heather Piedmont is a Global Marketing Media Creator, Strategist and Coach
Check out the interview:
1. What got you interested in being a marketing message coach?
Throughout my life, no matter what field I was employed in I was always involved in the marketing part of the businesses but it wasn’t until a few years ago, I was a copywriter for entrepreneurs and independent consultants that the experience really evolved into this.
While writing copy, I saw that many of the clients I had were having issues answering basic questions about what their true gift or service was as well as why they are unique in their service. It wasn’t until after rebranding myself however into a business I hated that I realized that I had the same issues they had and knew a way out of it. It was then that I created my coaching consultancy and the rest is evolving into history.
Coaching itself has always been a passion that was growing for me, even as a copywriter I found myself assisting my clients in more coaching agendas than writing agendas. I also found myself even doing mini coaching sessions at networking events in the city. It is only now that it has evolved into my full passion and life.
2. Why do you think business owners should look to hire a marketing message coach?
Coaches have coaches for a reason, we always need some outside support. One of my coaches has 4 of their own. A marketing coach especially is needed. It is very challenging sometimes to look within and see what gifts you have and what passions you have that can truly be turned into profit. That is where I come in and I love every minute of it.
3. What is the first thing a business owner should turn over to a marketing message and why?
There are two big things that someone needs to turn over to a marketing message coach like me: The realization that they are coming to me for clarity and trusting me to help them get to the finish line their passion sees but they cannot seem to find. All who I work for, no matter how long the process, needs to trust me as the sounding board that has been calling to them as well as the marketing expert that will get their message clear, consistent and profitable.
4. What type of clients do you work with?
Soloprenuers, consultants, strategists, other coaches, small businesses have been a majority of my prospects and clients so far but in the end they are majorly individuals with so many passions but no direction on how to profit from them or ones that know they should be a thought leader but have not hit that finish line towards it just yet.
5. What are your future plans for 2014 and beyond?
So far the ride has been a blessing! I am currently doing some expert columns and was just published in The Huffington Post and Fast Company. I just launched my website and have some prospective speaking engagements that will occur in 2015. I am also working on launching a vlog and have had so much amazing responses of my offerings so far.
My website: http://www.heatherpiedmont.com/
Full Name: Heather Piedmont